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Chabad Weekly Update 7th of Cheshvan 5778, October 27th '17

Message from the Rabbi

After a fatal car accident, three friends meet in heaven, where an angel asks, "What would you like your friends and family to say about you at your funeral?"

The first guy says, "I hope they talk about what a great doctor and a loving family-man I was."

The second friend agrees. "I would like them to say that I was a caring husband and a schoolteacher who made a huge difference to kids."

But the third has a different take: "I would like them to say, 'Look! He's moving!'"

From the very get-go, Jews have been moving. Abraham, the very first Jew, was commanded, before anything else, to move!

G-d instructs him, in this week’s Torah portion, to leave his land, his birthplace, and his father’s home, and travel to Israel. He promises that if Abraham complies, He and his offspring will be given the greatest of personal and communal blessings.

Two questions spring to mind: First, why would a simple move be deserving of such immense reward? And second, why was this request G-d's very first message to the very first Jew, and by extension, to the Jewish people as a whole?

The answer lies beneath the surface of G-d's request. G-d was not merely demanding a geographical move; He was looking for spiritual change. The places Abraham was told to leave—his land, his birthplace, and his father's home—represent the most powerful influences in our lives: our habits, our surroundings, and our background, all of which can obstruct our quest for spiritual perfection. G-d was, in fact, urging Abraham to free himself from these external influences, so he could truly embrace monotheism.

Moreover, G-d was revealing to Abraham and all future generations the secret to self-discovery. Once you rid yourself of the external influences and obstructions, you will find yourself in touch with your true spirituality-seeking self, enabling you to easily connect with your Judaism in a very real and meaningful way.

Making these behavioral, life-altering changes is the start of an awesome and rewarding journey. It is the secret to self-discovery and thus truly worthy of being the very first message ever conveyed to the Jewish people.

  Volume 5 Number 19, 7th of Cheshvan 5778, October 27th '17

Chabad Weekly Update


Special Shabbos Celebrations Friday, Saturday, and Saturday Night

Kiddush Sponsor

This week’s Kiddush is being sponsored in honor of the Yarzeits of Michael Galperin and Sofia Margolina. It is also in honor of Rabbi Eilfort’s birthday. A full lunch will be served.  

Everyone is invited to join us for this beautiful weekly gathering.

Kiddush Sponsorship

If you have not sponsored a Kiddush for a while and/or if you have a birthday, anniversary, or perhaps a Yarzeit you wish to mark, please respond to this message.

Kiddush sponsorship begins at $180.


Shabbat San Diego Celebrations Continue TONIGHT & TOMORROW

Tonight at 5:30pm, we will be having a Shabbat Experience Community Dinner, which has been generously sponsored by an anonymous donor so there is no cost to attend. The Evening will include a candle-lighting ceremony, joyous Family-Friendly Friday Night Services, and finally a Traditional (and delicious) Shabbat Dinner. Our menu will include the Rebbetzin’s home-baked Challah (unbeatable!), Gefilte Fish with Salads, Grammy’s famous Chicken Soup with Matzah Balls, Baked Chicken, Traditional Kugel, and Italian Ices for Dessert.

We will have games and other fun activities as well. Reservations requested by responding to this message.

On Saturday we will have a beautiful Shabbat Kiddush Luncheon to which everyone is invited immediately following our joyous and meaningful Shabbat services that begin at 10am.

On Saturday Night there is a Havdalah Service and concert by the Moshav Band at 7:30pm taking place at Beth Am in Carmel Valley.   

Formal Registration is required by following this link:

Please take the additional step of letting us know that you are going by responding to this message. Men, women, and children are welcome to participate. 

Starts THIS Week!

Great Debates in Jewish History

6-Part Series Beginning October 31st

Debate and disputation are not only encouraged within Judaism but reside at the very heart of Jewish history and theology. Chabad at La Costa in conjunction with the Rohr Jewish Learning Institute (JLI) presents Great Debates in Jewish History, a six-session course exploring six fundamental conflicts that pit the greatest Jewish minds against each other--six instances of vastly divergent perspectives from throughout our history, including several that remain questions for us today.

Discover a stirring and surprising account of Judaism’s intellectual history, from the ancient to the modern-day; as you relive epochs rich in narrative that provide fascinating context for six of the most monumental intellectual and theological debates in our history.

The parade of characters presented in this course spans two millennia of biblical, rabbinic, and modern disputation, reflecting the panorama of Jewish history with its monumental political, ethical, and spiritual challenges.

This excellent 6-part series, with each individual class understandable by itself, begins on Tuesday, October 31st and continues for six consecutive Tuesdays from 7-9pm. For further information call 760-943-8891 or log onto to

Havdalah Glow Party, November 18, 6:30 PM- 9 PM

Light up family game night with a Havdallah ceremony and rocket balloon light show. Create your own “Guess Who game” with fun, snapchat-inspired filters starring you and your friends. Join in for some delicious artisan popcorn making and play today’s most popular games with a Jewish twist.

Haftarah Overview

By: Gabbai Harold Reisman

Isaiah  40:27-41:16

The Haftarah for this week's Torah portion begins with an exhortation never to despair. Hashem gives strength to the weary and might to the powerless. Verse 41:13 reads: "For I, Hashem, your G-d, grasp your right hand, the One Who says to you: 'Fear not, for I help you.'"

The Haftarah is a consolation to Israel; the people must never despair. The underlying message reflects Abraham's acceptance of the will of Hashem and thereby survived many severe tests. The Haftarah tells us that sin and exile are both temporary phenomenon - the bond between Israel and Hashem is both strong and permanent. We have the strength and the will to overcome internal fatigue and doubt; if only we call upon these positive attributes and recognize the Giver of goodness.

Weekly Class Schedule

Daily Following Morning Services – Tanya – Chabad Chasidic Philosophy with Rabbi Elia

Tuesday: JLI – Great Debates in Jewish History – 7pm

Wednesday: Portion of the Week – 7:30pm

Hebrew School - Hebrew School Registration

Give your children the Jewish education that they deserve! Our Sunday Hebrew School offers lots of hands-on activities and positive reinforcement. Students learn Hebrew language skills, Jewish living and observance, Jewish history, and so much more! We include arts & crafts, field trips, and holiday programming to make their experience even more enjoyable. Your child will have fun as he or she gains an appreciation for the ‘why’s and ‘how’s of Judaism. Our students want to be here!

Please contact our Hebrew School Director, Morah Nechama Eilfort or Morah Chaya Eilfort for further info.

Special Wishes

HAPPY BIRTHDAY wishes go out to Cole Estrin, Ilana Israel, and Art Markovits, and all of those celebrating their birthdays this week!

HAPPY ANNIVERSARY wishes go out to all of those celebrating their anniversaries this week!

WE REMEMBER Albert Walden, William Ruden, Sophia Margolina, William Coulson, Oscar Dover, Rose Shefren, Arline Gutin, and all of those who have Yarzeit this week.

May Fran Sekela, and Roz Mintz be blessed with a full and complete recovery!


A Comm-Unity for You (and Me)

Belonging to a Jewish Community is not only gratifying and fulfilling it is also extremely important, for within the community one finds a place to connect with G-d and one’s soul, a place of learning and spiritual enrichment, a great source of friends, a place to bestow one’s Jewish legacy upon his or her child/ren, and so much more. Check out to learn more. 

The beauty of OUR Jewish Community is that we offer so many different options that everyone is sure to find something enriching and meaningful. Below please find a partial list of some of our current offerings. If you have never come by before pick an item or two and try it out. If you have already tried an item or two find another one that sounds interesting and give it a whirl. “Connection” – that is the name of the game and that is precisely what you will find here!

*Daily Minyan   *Shabbat Services   *Weekly Kiddush Luncheon   *Mysticism Classes   *Torah Portion Class   *Hebrew School   *Bar/Bat Mitzvah Training   *Mommy and Me   *Family Friday Night Services and Dinner   *Women’s Group   *Youth Activities   *Pastoral Counseling   *Holiday Programming   *Community Meals   *Hospital Visitation   *Weekly Email Updates   *Hospital Visitation   *Mezuzah Campaign   *Jewish Heritage Workshops   *Jewish Learning Institute Affiliate

Need a Minyan?

If you need a Minyan to say Kaddish please give the office at least a few days’ notice. We are happy to provide this important service, but it takes time to arrange enough participants to assure the quorum is present. Please email your request.

Minyan Shaping Up

We are most proud to announce that our morning Minyan is looking good! In fact, we got a Minyan every day this week. The success is a direct result of the increase in our core group of committed participants. A daily Minyan is a very important service provided by a shul to its local community. Praying with a Minyan is considered a great Mitzvah as it helps our prayers effectiveness (ask the Rabbi for a more complete explanation). It also allows those who need to say Kaddish to do so properly.

We are facing a challenge, as in the coming weeks a couple of our regulars will be out of town (going to Yeshiva programs). We need a couple of more people to step forward and fill this gap to make sure we do not lose momentum. Can you make a commitment to our daily Minyan?

Shabbat Services with Meaning & Joy

Every Saturday we get together to celebrate the holy Shabbat in song and prayer. Our services are both traditional and user-friendly, as we fully recognize that not everyone has experience ‘Davening’ (praying) in a traditional setting. What those who have joined have found is that the atmosphere in our synagogue is conducive to meaningful meditation. A knowledge of Hebrew is not necessary to participate. In fact, the only thing that is needed is the desire to learn and to connect to the Almighty. It is an enriching experience not to be missed! Shabbat services begin at 10am and conclude at approximately 12:30pm and are followed by a wonderful community lunch. There is no cost to attend and reservations are not needed.

Omni La Costa Resort Welcomes Chabad at La Costa Guests

We are pleased that our world-famous neighbor, the Omni La Costa Resort, has extended a special program offering all sorts of perks to those who book using the ‘Chabad’ code when booking. The special terms include the lowest room rate available, a reduced resort fee of $15.00 (normally $28.00) and complimentary self-parking (savings of $18.00 per car per day).  The resort’s deposit requirement is waived for Chabad guests as well as the three-day cancellation policy.  Chadad guests may cancel until 6pm on the day of arrival to avoid a charge of one night’s room and tax.

To book your room at the special Chabad rate, call toll-free 800-854-5000 or book online at  Or you can find more information or book through our website: Follow the link for Visitor Information.

To date more than 400 people have used the Chabad code this year (2016)! Many people have expressed gratitude at having such world-class facilities in such close and convenient proximity to our Shul, and the joy at being to stay at the Omni and walk to Chabad for Shabbat services.

Memorial Plaques & Tree of Life Plaques Available

Our beautiful Memorial Boards have been installed. We specifically designed our custom-built bookcases to ‘frame’ each of the boards. The first Memorial Board was dedicated by the Brunelle Family and the new Board was dedicated by the Alter Family.

We are currently offering Memorial Plaques to those who wish to perpetually honor the memory of a loved one in a most dignified and permanent manner. Those who dedicate Memorial Plaques will also receive yearly reminders of the Yarzeit and the light on the Board will be illuminated each year on the Yarzeit.

We also have a gorgeous Tree of Life dedicated by the Lieberman Family that has been ‘growing’. The purpose of the plaques on the Tree of Life is to commemorate joyous occasions (like Bar/Bat Mitzvah, anniversaries, special birthdays, weddings etc.).

The donation is only $360 per plaque for the Memorial Board or $180 for the Tree of Life. Those who wish to participate should send an email to, or call Rabbi Eilfort at 760-943-8891.

Cell Phones & Chatting During Services

Needless to say the sanctuary on Shabbat or holidays is a place that must be conducive to reflective prayers and serenity. To help keep it this way, please refrain from engaging in any conversations during services and please do not bring in your cell phone. Thank you for your cooperation.

Shul Etiquette

Those who join us regularly for Shabbat services will agree that we have something very special going. The family-friendly atmosphere is unique and most inviting. We welcome everyone as though he/she is a long time member of the family.

At the same time it is important to remember that we are a synagogue. Our sanctuary is meant to be a place where it is conducive to finding inner peace and tranquility. That is why the Rabbis have many laws concerning the decorum of a shul.

It is appropriate to dress modestly and to dress somewhat formally in shul. Men should wear button down shirts, slacks (no jeans or shorts), with jackets and even ties when possible. Of course the head is to be kept covered at all times. Women should wear skirts that go past the knees and blouses with high neck lines and sleeves that cover the elbows. Married women should wear hats and the like.

Children must be supervised at all times by the parents except during Junior Congregation (11:30am). While we want the children to have a great time together it is also important that they do not become so wild and/or boisterous that they disturb those of us who are participating in the services.

We must remember that we should walk to shul and never park in the parking lot if there already eight cars parked. Finally, and we fully realize this goes against Jewish DNA, it is appropriate to come to shul ON TIME. While we know everyone is vying to be counted as the 10th, we are equally sure Hashem will give extra credit to those who come ON TIME at 10am (not to be confused with 11:30). We look forward to seeing you here!

Please Patronize Our Sponsors

Your Chabad Real Estate Agent & Mortgage Broker

Jonathan Rozansky is a licensed realtor and mortgage professional.

Whether you are Selling, Buying or Refinancing your home, do not proceed without calling Jonathan Rozansky first.  Jonathan will look out for your best interest and can answer all your real estate and financing questions.   Call for a free market analysis report today.

Jonathan Rozansky

Direct (619) 392-1234

DRE. # 01754457

NMLS ID : 315987

Center for Hormonal Health and Well-Being

Center for Hormonal Health and Well-Being is a personalized, proactive, patient-centered medical practice with a unique focus on Integrative Endocrinology. Dr. Danielle Weiss takes a holistic approach to the patient and their health condition. She harnesses the physical, social, and spiritual aspects of healing. Dr. Weiss prides herself on spending time truly listening to your concerns and needs. She uses a team approach to develop a plan to address these issues together.

Ron Lewis Insurance Services

760.525.5769 /

Specializing in Medicare Supplements, Long-term care (LTC) plans, Individual health plans, Dental, and Term life insurance.

Need health or life insurance or know someone who does? If so, please visit and get plan and rate comparisons INSTANTLY from the major insurance carriers in California and Washington. Apply directly online or call for more information. There is no charge for this service!

Interested in having long-term care insurance WITHOUT purchasing an expensive LTC insurance plan? Watch this 10 minute video:

Neal Sperling Business Development

Highly talented, highly experienced business development/marketing consultant to wide range of businesses and non-profits can help you to find innovative new ways to raise money, launch, brand, market, sell, merchandise, and promote your products, services, and organization. Has written and improved wide variety of business plans, marketing plans, obtained major grants/new funding for a wide variety of ventures. Has unique ability to study most any business, quickly and creatively identify new sources of potential revenue, reduce costs, increase efficiencies, and drive more sales in the quickest time frames. Recognized expert on how to drive new sales via the internet. Acclaimed speaker to Southern California business groups, and particularly known for being a great “connector” with ability to introduce you to a wide variety of hard-to-reach decision-makers in various fields. Strong background in consumer products, medical products, high tech, "clean tech," "green" products, non-profits, much more. Call for details: cell: 818-219-9585.

Dream Home Cinema

*Family Room Surround

*Wholesale House Audio

*Home Automation

Joseph Markowitz: 760-415-8742

Energy, Health, Weight Loss

I help people get resultswith having more energy, losing weightand improving their health with safe, natural, guaranteed kosher products along with free coaching. Leah/Linda Buckner 760-63+5-3405. For free samples, including Power Breakfast, call me or fill out contact info at For Skin Care samples,

Your referrals are appreciated.

Hauling the Junk Away with Victor

Victor Libraty has recently moved to Encinitas and has started a junk hauling and recycling business. Just in time for Pesach! If you have junk that needs to be removed call Victor at 760-815-7004. Tell him you saw his information in the Chabad Weekly Update!

Cost Effective Advertising Available HERE

Hundreds of people see Chabad at La Costa's Weekly Email Update. Those who are looking to effectively promote their business and at the same time support this important community resource are invited to become sponsors for only $50 per month (that's per MONTH, not per week). Call Rabbi Eilfort at 760-943-8891 to get your message out there.

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