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Chabad Weekly Update - Mother's Day Edition Iyar 26 5778, May 11, 2018

Friday, 11 May, 2018 - 6:58 pm

Weekly Update  Volume 19 Number 32   Iyar 26 5778, May 11, 2018

Very Special Mother’s Day Shabbos Kiddush

We will be honoring our moms this week with a very special Mother’s Day Kiddush. Below please find the list of our special honorees.

If you would like to add your mother’s name (or grandmother, or any other special woman) please respond to this email IMMEDIATELY so the name(s) can be added to the list that will be prepared for tomorrow’s festivities. There is a $18 donation per name for up to three and $54 for unlimited names. THANK YOU to all of our participants!

Kiddush Sponsors

The Kiddush this Shabbos is being sponsored by:

Naomi Alter in honor of Doris Markus and Helene Alter.

Rhonda Bloom in honor of Shirley Sandler.

Rabbi Yeruchem & Nechama Eilfort in honor of Chana Levy, Chaya Eilfort, Dassy Eilfort, Rivka Fenton, Chava Klipper, and Muka Rodal (may they live and be well!). And in memory of Ronnie Eilfort, Sylvia Kubrin, Sara Eilfort, Chava Sklar, and Elizabeth Israel.

Arlene Fogel in honor of Marian Beck.

Chana Hale in honor of Bluma Glovsky, Rose Nemiroff Tubis, Baile Sher Seigal, Molly Seigal, Faye Hale, Rebecca Glovsky, and Feige Seigal.

Suzanne Haray in honor of Eleanor Haray and Fannie Ansel.

Sheila Lebovitz in honor of Bertha Stern.      

Ilyse Loven in honor of Jackie Feder and Ray Feder.

Moira Markowitz in honor of Rochelle Barnett.

Steve and Dinah Miller for Wanda bat Dinah and Tilde bat Sara and Shoshanna bat Sara, and Hannah bat Tilda, and Dinah bat Tilde.

Anna and David Mintz for Roz Mintz, Lydia Teshuba, and Anna Leah Mintz.

Kayla Perez in honor of Guadalupe Amalla

Leah Kahn Plavnick in honor of Bina Kahn and Marlene Plavnick. And in honor of Tamar Wasserman and Arielle Plavnick in the hope and with the prayer that they will each meet a nice boy and become mothers in Israel.

Dan Preissman in honor of Rhoda Preissman, Carol Preissman, and Susan Coppens.

Rusty and Marianne Rack in honor of Jean Barbara Rack and Marie Louise Amrein.

Steven and Linda Rivkin for Ray Ruth Rivkin and Jennie Velleco.                

Tiffany Ross in honor of Linda Ross and Michelle Green.

Please join us for this wonderful weekly gathering!

Kiddush Sponsorship

The Beauty of Our Kiddush

Every week following services we enjoy a beautiful Kiddush luncheon together. Such an amazing Kiddush doesn’t create itself. Thank G-d, we have a dedicated Kiddush crew, led by Naomi Alter and including Channah Hale, Sheila Lebovitz, the Rebbetzin, and several others, who make our Kiddush into something beautiful and enjoyable. But it takes more than willing hands to make the food. It also takes generous souls to sponsor the food. Without a sponsor the cost must come out of our operating budget, which is already stretched thin as it is.

If you have been a beneficiary of the Kiddush and haven’t sponsored it for a while please step forward now. Even if you have recently sponsored and kind find it in your heart to sponsor it again we need you. Kiddush sponsorship starts at $180. But if you want something a bit more lavish with more variety you can add to that amount, and it is all, very much, appreciated. It is also a very big blessing that you have facilitated ‘Oneg Shabbat’ (the enjoyment of Shabbos) for the entire congregation! Our Shabbat prayers describe the special blessings achieved by such generosity!

Thank you and G-d bless!


Rabbi’s Thoughts

Baruch Hashem, thank G-d, we are all much safer!

It has been a wonderfully good week for the Jewish people, and a tremendously bad one for our sworn enemies! The Iranians, who have sworn to ‘wipe Israel off the map’ (G-d forbid!), fired numerous missiles towards Israel and none of them did any damage. The majority fell back into Syria, and the few that made it into Israel were shot down by the Iron Dome. These were not the homemade rockets that Hamas uses, shooting at Jewish civilians, from Gaza. No, these were a much more sophisticated brand of missile. Israel responded decisively and appropriately by decimating Iranian military positions within Syria. Furthermore, when Syrian anti-aircraft locations became involved – despite being warned by Israel to stay out of it – they too were destroyed.

When one adds this to Israel’s incredible intelligence coup of last week the world can only view Israel as a truly eminent world power. Speaking of last week’s coup, the uncovering of Iran’s clandestine archives about their pursuit of nuclear weapons, demonstrated a material breach of the Iranian Nuclear Deal, as the Iranians had committed to full disclosure of past activities. When one hears from various pundits that the Iranians had kept to the deal, we know that is simply not true. They didn’t. They were caught breaking it. Rightfully, the deal is abrogated. And BARUCH HASHEM it is so!   

Iran using Syrian positions to attack Israel was precisely predicted when the ‘Iran Nuclear Deal’ was concluded a couple of years back. The Iranians used their massive, hundred billion dollar-plus windfall to wreak havoc throughout the Middle East, to work on perfecting their ballistic missile program, and fight proxy wars all over the region. By the way, ballistic missiles are only used to carry nuclear weapons. So it turns out that even the one benefit promised the world and Israel by the signing of the deal (eg. that the deal would stop Iran from pursuing ‘the bomb’) didn’t come to fruition either.

Prime Minister Netanyahu predicted all of these eventualities, articulated them, and fought vociferously against the deal from day one. He was not alone in being against the deal. All of Iran’s Sunni regional neighbors shared Israel’s rejection of the deal. The West was clearly tone deaf to their protestations. Perhaps the promise of billions of newly found Iranian dollars flowing into their coffers influenced their support of the deal? Or, more hopefully, they truly meant well and hoped that the Iranians would keep their word and modify their destructive behavior so as to reap the benefits of joining the civilized world. Alas, it has not played out that way.

It is very sad that Prime Minister Netanyahu was excoriated and continues to be excoriated for his refusal to go along with a fatally flawed deal, which would necessarily compromise Israel’s and indeed the entire Middle East’s security. It is sad that anti ‘Netanyahu-ism’ is the new form of the ever-evolving anti Semitism. The critics seem to forget that Prime Minister Netanyahu is the duly elected representative a liberal democracy, and by a wide majority.

The best part of this week was the official word that the US was withdrawing from the deal. Again, it is the Iranians who committed a material breach of the deal. But even if they had adhered to it completely it was a fatally flawed deal from the outset. Billions of dollars spent on proxy wars and the development of ballistic missiles while illegally archiving all of their nuclear weapons research clearly shows us that the Iranians are not people we should be dealing with. They must forswear their nuclear ambitions and their ballistic missile testing and their proxy wars and calling for Israel’s destruction etc etc etc. I know, I know… This Iranian regime probably won’t do it. If that’s the case they are responsible for the consequences. As opposed to what one is likely to hear from the likes of CNN the alternative to the deal is not necessarily war. It could be that the alternative is a good deal that insures security for the world. Hopefully, the economic incentives the US will present will prove to be convincing enough to the Iranians so war can be averted. In fact, I predict that dealing staunchly with the Iranians can only have positive consequences. If they are told that if they want the benefits of a civilized world they must act civilly, they are more likely to act civilly. If, on the other hand, they are richly rewarded for promising to hold off on developing nukes for a few years, we should not be surprised to see their behavior get worse.

At any rate, the coming together of so many positives at the same time is certainly a tremendous divine blessing. Regardless of one’s personal feelings about President Trump there is no question that he has demonstrated wisdom and moral courage (in standing up to some staunch allies and corporate interests) in this situation. Thank G-d Israel is one of the beneficiaries of his clear-sightedness. This is not the first time, and won’t be the last time that this administration shows true support for Israel. The Trump Administration deserves our acknowledgment and gratitude, as its policy moves have made our people and the world safer.   

Most importantly, Almighty G-d deserves our thanks and prayers for protecting us from our sworn enemies!

Looking Ahead…

Shavuot & Family Friday Night are Coming!

The Holiday of Shavuot marks the anniversary on which G-d gave the Jewish people the Torah. This is considered the single greatest event in all of history. To celebrate we make sure to attend the synagogue and listen to the Torah reading of the 10 Commandments (bring your friends, too). We also stay up (all night if possible) learning Torah, eat dairy meals, and joyously celebrate this awesome event. Please note the special services and times found in the shul Shavuot brochure.

It is of particular importance that children attend. To this end we will have special activities planned for their benefit.

We will celebrate Shavuot with great fanfare and joy! Following our inspirational services a grand dairy buffet (featuring an ice cream bar of epic proportions) will be served. We urge all of our friends to make plans now to join us on Sunday, May 20th and Monday, May 21st.

Additionally, we are offering gourmet community dinners on Shabbat Friday, May 18th, and Shavuot Saturday, May 19th. Please check our website for full details: Members and locals are $25 per adult and $10 per child (3-12). Guests are $36 and $18. Reservations are necessary to attend.

Women’s Rosh Chodesh Gathering - Challah Workshop

Rosh Chodesh Sivan - We will be hosting a challah bake at Chabad. Three Challah recipes 1. Nechama's Traditional Challah. 2. Honey Whole Wheat Challah. 3. Eggless Spelt Challah (vegan)   Learn braiding techniques (3-braid, 4-braid, 6-braid, round braid) and the mystical significance of the ingredients. Thursday May 17th at 7pm. The Challahs will be served at the Family Friday Night meal the next night 

Mommy & Me Going!

Six week Mommy and Me series has started. Every Friday morning at 10:00 am at Morah Chaya's house. Learn through play, art, and music.

Our Mommy & Me program is a series of innovative classes that allow parents and children to experience Jewish tradition in a stimulating, fun, and creative environment. It is designed to be a place where your child's imagination can soar, providing the foundation for a lifelong love of learning.

At Mommy & Me parents join their little ones for storytelling, puppetry, sensory activities, art, snack, song, and movement – all with Jewish themes. Children learn new skills and form their first friendships in a safe, warm, and nurturing environment. Parents love it too!

All children from birth through four years old are welcome.

Calendar Season Begins!

(& We Need YOUR Help)

We are getting an early start on our beautiful Jewish Art Calendar this year. Each year we have added more and more personalized content, reflecting greater community participation. This year we hope to include still more, but we need your help. When it comes to the ads, which is what enables us to send the calendars out for free to hundreds and hundreds of friends, we have found that when YOU help us sell ads, we truly prosper. Do you own or patronize a business that can use more exposure to our community? Those who help will receive free date dedications. Please contact Rabbi E for further information!

Barbecue Bounty is Coming…

This year’s Barbecue Bounty promises to be the best season ever as we are already hard at work making plans for YOUR enjoyment! The barbecue dinners will begin on Sunday, May 27th (Memorial Day Weekend) and continue on select Sundays in June and July. After the 9th of Av / Sunday, July 22nd, we go full bore till Labor Day. This year we are adding International Cuisine on Tuesdays, weekly Community Friday Night Dinners, and Steak Nights on Thursdays. Keep your eyes open as more information will be shared in the coming weeks.

Haftarah Overview

By Gabbai Harold Reisman

Yirmeyahu 16:19-17:14

The Parashah presents deep and intense contrasts - either the blessings of adherence to the Law or frightening curses for sinfulness.

The Haftarah continues with stark comparisons: "The heart is the most deceitful of all, and it is fragile - who can know it?" (v. 9)

The promise is clearly given: If the proper choices are made, the nation can be certain of Divine favor. The prophet's vision is that of the messianic age with all the world coming to knowledge of the Eternal One.

The Haftarah ends with a short prayer for healing: "Heal me, Hashem, only then shall I be healed. Save me, only then shall I be saved: for You are my praise." (v. 14) The prayer can be found as part of the 18 Benedictions of the prayer service where it is altered to the plural form. In sum, we cannot have it both ways. There are no secrets. There is a defined path and every individual must decide either on that correct path or one of his or her own choosing.


New JLI Course is AMAZING

What is?

Rethinking everything we know

about our universe

Imagine that you were able to rethink everything you knew about the universe, the laws of nature, your own consciousness, and the very idea of existence and reality. Imagine the new insights you will gain, the fresh perspective with which you will embark on the journey of life each morning.

What is? does exactly that. Drawing on the wisdom of Chassidic teaching, the most basic building blocks of existence are reexamined from the bottom up, revolutionizing our understanding of life, reality, and our place in the world.

Here are some of the highlights:

Lesson Four
Why does evil exist?

Why do bad things happen to good people? The question has been asked—and answered—for thousands of years. But even if we understood the purpose of evil, would this make it more palatable and acceptable? Would it aid us in our efforts to defeat evil?

Lesson Five
What is consciousness?

All injustice and strife, and even personal unhappiness, can be traced to selfishness. Yet self-esteem is essential for a healthy psyche and a productive life. To navigate this paradox, we first need to unravel the mystery of self-awareness: Where does our sense of self come from?

Lesson Six
Are we bound by fate?

If G-d already knows what we will do tomorrow, is our “free choice” nothing more than an illusion? And with so many powerful influences outside of our control—or even our awareness—influencing our choices, how “free” could they possibly be?

Weekly Class Schedule

Daily Following Morning Services – Tanya – Chabad Chasidic Philosophy with Rabbi Elia

Tuesday: JLI ‘What is?’ – 7pm

Wednesday: Portion of the Week – 7:30pm

Thursday: Read Hebrew – 7pm (at shul)

Special Wishes

HAPPY BIRTHDAY wishes go out to Rhonda Bloom, Tony French, and all of those celebrating their birthdays this week!

HAPPY ANNIVERSARY wishes go out to all of those celebrating their anniversaries this week!

WE REMEMBER Ronald Lee Parker, Eugene Markovits, Sofia Tubis Lederer, Poppy Sam Alter, Max Litman, and all of those who have Yarzeit this week.

May Fran Sekela, and Roz Mintz be blessed with a full and complete recovery!


A Comm-Unity for You (and Me)

Belonging to a Jewish Community is not only gratifying and fulfilling it is also extremely important, for within the community one finds a place to connect with G-d and one’s soul, a place of learning and spiritual enrichment, a great source of friends, a place to bestow one’s Jewish legacy upon his or her child/ren, and so much more. Check out to learn more. 

The beauty of OUR Jewish Community is that we offer so many different options that everyone is sure to find something enriching and meaningful. Below please find a partial list of some of our current offerings. If you have never come by before pick an item or two and try it out. If you have already tried an item or two find another one that sounds interesting and give it a whirl. “Connection” – that is the name of the game and that is precisely what you will find here!

*Daily Minyan   *Shabbat Services   *Weekly Kiddush Luncheon   *Mysticism Classes   *Torah Portion Class   *Hebrew School   *Bar/Bat Mitzvah Training   *Mommy and Me   *Family Friday Night Services and Dinner   *Women’s Group   *Youth Activities   *Pastoral Counseling   *Holiday Programming   *Community Meals   *Hospital Visitation   *Weekly Email Updates   *Hospital Visitation   *Mezuzah Campaign   *Jewish Heritage Workshops   *Jewish Learning Institute Affiliate


Need a Minyan?

If you need a Minyan to say Kaddish please give the office at least a few days’ notice. We are happy to provide this important service, but it takes time to arrange enough participants to assure the quorum is present. Please email your request.

Create Your Jewish Legacy

Plan for the Future - NOW

We have been blessed with life! Yet, we know that no one lives forever. This begs the question, “What will be your legacy?” Most of us have children, and they certainly should figure prominently into our plans. But our children are only a part of what we leave behind. Just as we endeavor to give Tzedakah generously, so as to selflessly make the world a better place while we are alive, so too we need to make sure that we leave a percentage of our estates for the benefit of others. Judaism tells us that it is incumbent upon us to leave the world better than when we found it. We do this by giving Tzedakah. 

We can help.

Many people do not prepare appropriately for the inevitable. They do not leave a will, or even if they do it is not consistent with Jewish Law. If one wants his body to be handled with the respect and care mandated by Jewish Law or if one wants the funeral service conducted according to Jewish Law, it must be arranged in advance. Don’t leave these critical details to luck! 

Contact Rabbi Eilfort for a private appointment so these important matters can be handled how you want. Send a personal email to to schedule an appointment today.

Shabbat Services with Meaning & Joy

Every Saturday we get together to celebrate the holy Shabbat in song and prayer. Our services are both traditional and user-friendly, as we fully recognize that not everyone has experience ‘Davening’ (praying) in a traditional setting. What those who have joined have found is that the atmosphere in our synagogue is conducive to meaningful meditation. A knowledge of Hebrew is not necessary to participate. In fact, the only thing that is needed is the desire to learn and to connect to the Almighty. It is an enriching experience not to be missed! Shabbat services begin at 10am and conclude at approximately 12:30pm and are followed by a wonderful community lunch. There is no cost to attend and reservations are not needed.

Hebrew School - Hebrew School Registration NO SCHOOL THIS WEEK

Give your children the Jewish education that they deserve! Our Sunday Hebrew School offers lots of hands-on activities and positive reinforcement. Students learn Hebrew language skills, Jewish living and observance, Jewish history, and so much more! We include arts & crafts, field trips, and holiday programming to make their experience even more enjoyable. Your child will have fun as he or she gains an appreciation for the ‘why’s and ‘how’s of Judaism. Our students want to be here!

Please contact our Hebrew School Director, Morah Nechama Eilfort or Morah Chaya Eilfort for further info.

Storytime at Barnes and Noble

Thursdays 10:30-11:30 AM

1040 N El Camino Real # 104, Encinitas, CA 92024

All ages welcome.

Story Reading begins 10:30 AM followed by Chanukah Activity and treat.

Omni La Costa Resort Welcomes Chabad at La Costa Guests

We are pleased that our world-famous neighbor, the Omni La Costa Resort, has extended a special program offering all sorts of perks to those who book using the ‘Chabad’ code when booking. The special terms include the lowest room rate available, a reduced resort fee of $15.00 (normally $28.00) and complimentary self-parking (savings of $18.00 per car per day).  The resort’s deposit requirement is waived for Chabad guests as well as the three-day cancellation policy.  Chadad guests may cancel until 6pm on the day of arrival to avoid a charge of one night’s room and tax.

To book your room at the special Chabad rate, call toll-free 800-854-5000 or book online at  Or you can find more information or book through our website: Follow the link for Visitor Information. 

To date more than 450 people have used the Chabad code this past year (2017)! Many people have expressed gratitude at having such world-class facilities in such close and convenient proximity to our Shul, and the joy at being to stay at the Omni and walk to Chabad for Shabbat services.

Memorial Plaques & Tree of Life Plaques Available

Our beautiful Memorial Boards have been installed. We specifically designed our custom-built bookcases to ‘frame’ each of the boards. The first Memorial Board was dedicated by the Brunelle Family and the new Board was dedicated by the Alter Family.

We are currently offering Memorial Plaques to those who wish to perpetually honor the memory of a loved one in a most dignified and permanent manner. Those who dedicate Memorial Plaques will also receive yearly reminders of the Yarzeit and the light on the Board will be illuminated each year on the Yarzeit.

We also have a gorgeous Tree of Life dedicated by the Lieberman Family that has been ‘growing’. The purpose of the plaques on the Tree of Life is to commemorate joyous occasions (like Bar/Bat Mitzvah, anniversaries, special birthdays, weddings etc.).

The donation is only $360 per plaque for the Memorial Board or $180 for the Tree of Life. Those who wish to participate should send an email to, or call Rabbi Eilfort at 760-943-8891.

Cell Phones & Chatting During Services

Needless to say the sanctuary on Shabbat or holidays is a place that must be conducive to reflective prayers and serenity. To help keep it this way, please refrain from engaging in any conversations during services and please do not bring in your cell phone. Thank you for your cooperation.

Shul Etiquette

Those who join us regularly for Shabbat services will agree that we have something very special going. The family-friendly atmosphere is unique and most inviting. We welcome everyone as though he/she is a long time member of the family.

At the same time it is important to remember that we are a synagogue. Our sanctuary is meant to be a place where it is conducive to finding inner peace and tranquility. That is why the Rabbis have many laws concerning the decorum of a shul.

It is appropriate to dress modestly and to dress somewhat formally in shul. Men should wear button down shirts, slacks (no jeans or shorts), with jackets and even ties when possible. Of course the head is to be kept covered at all times. Women should wear skirts that go past the knees and blouses with high neck lines and sleeves that cover the elbows. Married women should wear hats and the like.

Children must be supervised at all times by the parents except during Junior Congregation (11:30am). While we want the children to have a great time together it is also important that they do not become so wild and/or boisterous that they disturb those of us who are participating in the services.

We must remember that we should walk to shul and never park in the parking lot if there already eight cars parked. Finally, and we fully realize this goes against Jewish DNA, it is appropriate to come to shul ON TIME. While we know everyone is vying to be counted as the 10th, we are equally sure Hashem will give extra credit to those who come ON TIME at 10am (not to be confused with 11:30). We look forward to seeing you here!

Please Patronize Our Sponsors

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Center for Hormonal Health and Well-Being

Center for Hormonal Health and Well-Being is a personalized, proactive, patient-centered medical practice with a unique focus on Integrative Endocrinology. Dr. Danielle Weiss takes a holistic approach to the patient and their health condition. She harnesses the physical, social, and spiritual aspects of healing. Dr. Weiss prides herself on spending time truly listening to your concerns and needs. She uses a team approach to develop a plan to address these issues together.

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Hundreds of people see Chabad at La Costa's Weekly Email Update. Those who are looking to effectively promote their business and at the same time support this important community resource are invited to become sponsors for only $50 per month (that's per MONTH, not per week). Call Rabbi Eilfort at 760-943-8891 to get your message out there.


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